Product & Platform Advisory

Stop fighting the architecture.

We untangle fragmented product silos and build a unified platform. No theoretical roadmaps—just the strict R&D alignment and engineering execution required to protect margins and scale the business.

Diagram of a fragmented platform layer converging through an integration hub into EBITDA Defense, Net Revenue Retention, and AI Monetization outcomes

About

Johannes Tsiridis

SaaS Platform Operator & M&A Transformation Advisor

Johannes Tsiridis helps Private Equity-backed and enterprise SaaS companies navigate the product, platform and economic challenges that emerge after M&A.

His work sits at the intersection of growth, profitability and platform complexity — helping organizations turn fragmented products, technologies and operating models into a more scalable and efficient SaaS business, while protecting customers, revenue and the core business.

As a former product and platform executive at ConnectWise, Johannes led product strategy and platform transformation through a period of significant growth and increasing organizational complexity. He has worked closely with executive teams and engineering organizations on product strategy, portfolio rationalization, platform consolidation, R&D investment and the modernization of legacy SaaS environments.

His approach to post-M&A transformation is pragmatic and economically focused. Rather than pursuing technology consolidation for its own sake, he identifies where product and platform complexity is constraining growth, Net Revenue Retention, gross margin, cost-to-serve or organizational capacity. He then prioritizes the changes that can create the greatest business value while minimizing disruption to the existing revenue base.

Johannes brings deep experience across multi-tenant SaaS architecture, platform strategy, product portfolio management, AI, workflow automation and enterprise integrations. He also holds patented intellectual property related to hierarchical control and permission architectures for complex managed-service environments.

Through North End Technology Consulting, Johannes works with Private Equity sponsors, boards and executive teams on post-M&A product and platform strategy, M&A product and technology due diligence, platform convergence, R&D capital allocation, AI strategy and operating-model transformation.

His objective is straightforward: help SaaS businesses grow, improve profitability and increase the strategic value of their platforms — without putting the existing business at unnecessary risk.

Johannes holds an MBA from the University of Bayreuth and Aston Business School.

Track Record

Former Product & Platform Executive, ConnectWise — led platform strategy through hypergrowth

Intellectual Property

Patented architecture for hierarchical control & permissions in complex managed-service environments

Education

MBA, University of Bayreuth & Aston Business School

Contact

Talk to North End

For advisory engagements, reach us directly and we'll route your message to info@northendtechnology.com.